360 Digital Idea

Revolutionize Your Marketing with Addressable Geofencing Services

In today’s fast-paced digital world, businesses constantly seek innovative ways to connect with their target audience. Addressable Geofencing Services is one such cutting-edge technology that has emerged as a game-changer in digital marketing. Leveraging the power of location-based targeting, this service enables businesses to deliver highly personalized and targeted advertising messages to potential customers within specific geographic areas. At 360 Digital Idea, we specialize in providing comprehensive Addressable Geofencing Services that help businesses drive engagement, increase brand awareness, and boost sales.

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    What is Addressable Geofencing?

    Addressable Geofencing is a location-based advertising strategy that utilizes GPS, RFID, Wi-Fi, or cellular data to create virtual boundaries around specific physical locations such as stores, events, or neighborhoods. These geofences allow businesses to precisely target consumers who enter or exit designated areas with relevant ads on their mobile devices, including smartphones and tablets.
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    How Does Addressable Geofencing Work?

    At 360 Digital Idea, we employ advanced technology and data analytics to execute highly effective Addressable Geofencing campaigns. Here’s how it works:

    Geofence Creation

    We work closely with our clients to define the geographic boundaries for their campaigns. Whether it's a single storefront, a competitor's location, or a custom-defined area, we create precise geofences tailored to their specific objectives.

    Audience Targeting

    Using demographic, behavioral, and contextual data, we identify and target the most relevant audience segments for our clients' businesses. By understanding consumer behavior and preferences, we ensure that the right message reaches the right people at the right time.

    Ad Delivery

    Once a potential customer enters the designated geofenced area, they become eligible to receive targeted ads on their mobile devices. These ads can take various forms, including display ads, video ads, and interactive rich media, depending on the campaign objectives and creative strategy.

    Engagement and Measurement

    Through real-time tracking and analytics, we monitor the performance of each campaign and optimize it for maximum engagement and ROI. Our comprehensive reporting tools provide valuable insights into key metrics such as impressions, clicks, conversions, and foot traffic attribution, allowing our clients to measure the impact of their investment accurately.

    Benefits of Addressable Geofencing Services

    Partnering with 360 Digital Idea for Addressable Geofencing Services offers numerous benefits for businesses looking to enhance their marketing efforts:

    Precision Targeting

    Reach consumers with pinpoint accuracy based on their physical location, demographics, interests, and online behavior, resulting in higher engagement and conversion rates.

    Increased Relevance

    Deliver personalized and contextually relevant ads that resonate with consumers at the moment of intent, driving higher brand recall and purchase intent.

    Cost-Effective

    Maximize advertising spend by targeting only the most qualified prospects within specific geographic areas, eliminating waste and inefficiency associated with traditional mass marketing methods.

    Drive Foot Traffic

    Influence consumer behavior and drive foot traffic to physical locations such as stores, restaurants, and events through compelling offers, promotions, and incentives delivered via mobile ads.

    Data-Driven Insights

    Gain valuable insights into consumer behavior, preferences, and market trends through comprehensive analytics and reporting, enabling data-driven decision-making and continuous optimization.

    Why Choose 360 Digital Idea for Programmatic Advertising?

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    Why Choose 360 Digital Idea?

    As a leading provider of Addressable Geofencing Services, 360 Digital Idea combines cutting-edge technology, strategic expertise, and unparalleled customer service to deliver exceptional results for our clients. Here’s why businesses trust us for their geofencing needs:
    • Expertise and Experience
    • Customized Solutions
    • Advanced Technology
    • Transparent Reporting
    • Dedicated Support

    Expertise and Experience

    Our digital marketing specialist team has extensive experience planning, executing, and optimizing geofencing campaigns across various industries and verticals.

    Customized Solutions

    Every business is unique, so we offer tailored solutions to meet our client’s specific goals, budgets, and target audiences.

    Advanced Technology

    We leverage the latest advancements in geotargeting technology and data analytics to ensure the success of our campaigns and stay ahead of the competition.

    Transparent Reporting

    We believe in transparency and accountability, which is why we provide detailed reporting and insights into campaign performance, ensuring our clients always know the impact of their investment.

    Dedicated Support

    From campaign planning to execution, our dedicated account managers are committed to providing personalized support and guidance at every step.

    Reach Your Audience Exactly Where They Are

    Ready to take your marketing to the next level with Addressable Geofencing Services? Contact 360 Digital Idea today to schedule a consultation with one of our experts. Let us help you reach your target audience precisely, drive engagement, and effectively achieve your business objectives. Revolutionize your marketing strategy with geofencing and unlock the power of location-based advertising like never before.

    What Our Clients Say About Us

    Kullay Kullay
    Kullay Kullay
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    Team took the time to understand my goals and tailor a digital marketing strategy that aligned perfectly.😀😀😀
    Yash Kashyap
    Yash Kashyap
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    Very happy with the outcome the 360 Digital Idea team delivered. I'm going to suggest you guys to my business-minded pals. Thank you for building such a stunning and very functional website and for assisting in its marketing. Here, I want to let you know that I heartily endorse their services to anyone seeking a web design firm. Once more, many thanks to the 360 Digital crew. Continue your wonderful work.
    Vadde Lokesh
    Vadde Lokesh
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    I would like to tell you that I highly recommend their services to anyone looking for a website design company.😊😊😊
    Gali Sridar
    Gali Sridar
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    Thanks to 360 Digital Idea, my online presence has grown, and I have received many compliments on the website.🤓
    Vikram Kathuria
    Vikram Kathuria
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    Choosing this company was one of the best decisions I made for my business. Their team took the time to understand my goals and tailor a digital marketing strategy that aligned perfectly. Their attention to detail and commitment to delivering results are commendable. I've significantly improved my online visibility. They are truly experts in their field.
    Asha Kumari
    Asha Kumari
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    Working with 360 Digital Idea was a refreshing experience. Their team is knowledgeable and passionate about helping businesses succeed online. They revamped my website, optimized it for SEO, and set up targeted advertising campaigns that yielded impressive results. The transparent reporting and regular updates kept me informed every step of the way.
    Mohan Rao
    Mohan Rao
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    This is my personal experience with 360digital idea. They have efficient and skilled technical staff. Very cooperative. They designed my Shopify store very nicely, very impressive. Priyanka Kumari: very cooperative and good coordination. Very friendly and efficient employee. Vivek: He designed my store, very attractive. He is efficient, skilled, and cooperative. Very helpful. Good staff. I am planning to for digital marketing also with them.
    Mohan Pakande
    Mohan Pakande
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    Working with this company has been a game-changer for my e-commerce business. I highly recommend the company to anyone looking to thrive in the digital landscape.

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    FAQs

    Addressable Geofencing is a targeted advertising strategy that creates virtual boundaries around specific addresses, such as homes or businesses, allowing you to deliver personalized ads directly to devices within those geofences.
    While traditional geofencing targets users within a general geographic area, Addressable Geofencing allows for more precise targeting by focusing on individual addresses. This leads to more relevant and personalized ad experiences for the audience.
    Businesses that rely on hyper-targeted marketing, such as real estate companies, local retailers, healthcare providers, and political campaigns, can benefit from Addressable Geofencing. It’s ideal for reaching specific households or businesses with tailored messages.
    We use a combination of public records, customer databases, and third-party data to create geofences around the desired addresses. Then, we design and deploy ad campaigns that target users within those geofences, ensuring precise delivery.
    With Addressable Geofencing, you can expect higher engagement rates, improved conversion rates, and a better return on investment. The precision of this method ensures your ads reach the most relevant audience, leading to more effective marketing campaigns.

    Contact Us

    Our Address

    B1-11A First Floor Sewak Park, Dwarka Mor, New Delhi, New, Delhi, 110059

    Working Hours

    Mon - Fri, 10am - 7pm

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