Advertising in Hotstar, App
1. 75% of the traffic comes from App. Advertiser can put ad on App and Website together at same cost
2. Hotstar provides their own reporting link from VideoPlaza. The advertiser can also add a 3rd party tracker to track the user's behavior on the site.
3. Apart from video ads and interstitial banner, Hotstar also provide Sponsorship ad opportunity which includes billboard ad, static display unit, L band banner, sponsored logo and sponsored content. Reach out to us at firstname.lastname@example.org for quote.
4. Hotstar provides special packages that advertising opportunities around the screening of Pan India events like IPL, Asia Cup etc.
5. One can advertise in Bangladesh with rates same as India Targeting.
6. No filter is available on targeting Sports section (Live content). One has to do a PAN India campaign. When an advertiser has advertised on Sports section their ad will remain same on highlights of that sports.
7. No Ad will be shown to Hotstar Premium Audience
8. Maximum Ad length size on Hotstar is 60 Sec
|Date||Campaign Duration||Client Category||Media Option||Ad Type||CTR|
|Jun-17||50 Days||Travel and Tourism||Video - 30 Sec||Video||12.89%|
|Jul-17||12 Days||Healthcare||Video - 20 Sec||Video||8.16%|
|Aug-17||32 Days||FMCG||Video - 10 Sec||Video||4.36%|
|Aug-17||10 Days||E-Commerce||Video - 10 Sec||Video||6.11%|
|Aug-17||14 Days||E-Commerce||Video - 10 Sec||Video||5.65%|
|Aug-17||38 Days||E-Commerce||Video - 20 Sec||Video||7.21%|
|Sep-17||15 Days||E-Commerce||Video - 30 Sec||Video||6.83%|
|Sep-17||2 Days||Entertainment||Video - 6 Sec||Video||11.27%|
|Oct-17||6 Days||Food & Beverage||Video - 37 Sec||Video||15.92%|
|Nov-17||14 Days||Healthcare||Video - 20 Sec||Video||5.24%|
|Nov-17||16 Days||News||30 Sec||Video||6.95%|
Hotstar offers the most compelling catalogue ever offered on mobile and the web, making it a complete video destination for consumers. The platform has been designed and purpose-built for one reason – to provide the best video experience for TV Shows, Movies and Sports, all in a single destination. You can access full-length episodes of your favourite TV Shows, full-length Bollywood, English, Tamil, Kannada, Malayalam, Telugu, Marathi and Bengali Movies in addition to live sports streaming which includes Cricket, ProKabaddi, Badminton etc.
© 2017 Design & Developed by 360 Digital Idea